Digital promoting may be outlined as promoting of brands or product and services victimization all kinds of digital advertising.
Digital promoting uses tv, Radio, Internet, mobile and any sort of digital media to succeed in customers in a very timely, relevant, personal and cost-efficient manner.
Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.
Social media optimization includes using RSS feeds, social news and bookmarking sites, as well as social media sites and video and blogging sites. SMO is similar to SEO in that the goal is to drive traffic to your Web site.